NEW CALIFORNIA DATES EDUCATION BROCHURE

NOW AVAILABLE FOR SCHOOLS

 “Datelicious” Brochure Features Local Children’s Artwork

INDIO, CA. -- (December 5, 2008) A brand new education brochure all about California Dates – entitled “Datelicious” – has just been published by the California Date Administrative Committee (CDAC) and is now available, free, for classroom use in augmenting agriculture education, according the Lorrie Cooper, CDAC manager.

            “The new education brochure features the artwork of local children who won first place in second to fifth grades during our Dates Are Great art contest conducted earlier this year,” said Cooper. “The twelve panel accordion fold brochure features facts and information about California’s date industry, how dates are grown, harvested, packed and shipped, as well as the varieties of dates grown in California.”

            Packets containing samples of the brochure and request forms have just been mailed to the local three school district superintendents as well as public and private school principals across the Coachella Valley.

            The full color brochures are available on request by calling (760) 347-4510 or sending an email to dates2000@earthlink.com.  Local teachers are also invited to request a small quantity of dates for sampling while their classroom learns about California dates or teachers may request assistance with arranging a field trip to a working date garden during the school year.

            The new “Datelicious” brochure was designed by award winning graphic designer Thomas Granade and text developed by food writer and marketing consultant Pamela Bieri.

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